London-based clothing brand Huez *
introduced its 2017
summer cycling clothing collection with a focus on the latest in fabric and
garment construction. techqueer
Since its launch in 2014, Huez * has offered a new take on
cycling apparel and the lifestyle of the contemporary rider. digitalknowledgetoday
Comprised of cleverly designed pieces to inspire cyclists while
incorporating key technical attributes into its designs, the collection is
designed to appeal to both competitive road runners and everyday urban
cyclists. healthnutritionhints
Respect the heritage of sport but focus on modernity with a
range that restores the brand's core values; Fast, light, technical and modern,
the collection looks to the future of sportswear.
Huez aims to offer
collections that represent the latest technologies in fabrics and obtain the most
innovative materials from around the world. smartdiethealth
With a focus on product refinement,
each piece in the range
has been carefully honed and reduced to the bare essentials to promote
efficiency and functionality for the rider. healthfitnesschampion
Each piece in the collection is designed with minimalism and
subtlety at its core: reflective stripes on the back sleeves appear on jerseys,
while tonal reflectance is placed on more casual pieces to provide visibility
at night.
The
sports collection is enriched by an urban range, designed to integrate
functional design into everyday life with styles that offer the performance of
cycling clothing but with an elegant aesthetic.